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Baits & Lures

Baits & Lures

Artificial fishing baits and lures are designed to imitate the appearance and movement of real prey, making them an effective alternative to live bait. They come in a wide variety of styles, such as spinners, crankbaits, soft plastics, jigs, and spoons, each suited for different fishing conditions and species. Lures often feature bright colors, reflective surfaces, or realistic textures to grab the attention of fish. Anglers use them to target specific behaviors, whether it's triggering a predatory response or mimicking injured prey. Artificial baits are popular for their convenience, reusability, and versatility in attracting various types of fish.

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Megabass Okashira Screwhead Jig Heads Megabass Okashira Screwhead Jig Heads
+6
+5
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+1
$6.99
$6.99
The Megabass Okashira Screwhead Jighead adds our exclusive ASYMMETRICAL PROP to the Okashira ’s exquisite design, adding flash and subtle vibration. With one blade Larger than the other and finely-...
Megabass PopMax - 1/2 Oz - GG Bass Megabass PopMax - Gill
+6
+5
+4
+3
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+1
$19.99
$19.99
Experience topwater fishing like never before with the Megabass PopMax Popper. Skim, chug and splish-splash your way through the water with a unique redesigned gill system. Six water-intakes create...
Megabass Sleeper Craw - Watermelon Pepper Megabass Sleeper Craw - Uchida Craw
+17
+16
+15
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+13
+12
$9.95
$9.95
Take your craw fishing to the next level with Megabass Sleeper Craw! Highly realistic and incredibly durable, this revolutionary lure features a concealed weight system for improved snag-avoidance ...
Megabass Sleeper Gill Swimbaits Gill Megabass Sleeper Gill Swimbaits MB Gizzard
+8
+7
+6
+5
+4
+3
$9.99
$9.99
Expanding on Megabass' wildly popular Sleeper Series, the Megabass Sleeper Gill Swimbaits now offer anglers an alternative profile to target those panfish-gobbling bass. Featuring an adaptation of ...
Megabass Sonicside Crankbait Megabass Sonicside Crankbait
+10
+9
+8
+7
+6
+5
$19.99
$19.99
The Megabass Sonicside is a competition-ready flat-side crank bait born of the exacting demands of our National Pro Staff. Built for a tight, high-pitch action to dominate cold water situations, th...
Megabass Spark Shad Paddletail Swimbaits - Albino Megabass Spark Shad Paddletail Swimbaits - Hiou
+6
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from $5.99
from $5.99
The Megabass Spark Shad Paddletail Swimbait is designed for trophy hunters! Developed by lunker hunter Tetsuya Nakamura and Megabass, its hand-poured shad-shaped paddle-tail and unique hull-shaped ...
Megabass Vision 110 plus2 Jerkbait - Elegy Bone Megabass Vision 110 plus2 Jerkbait - GG Deadly Black Shad
+14
+13
+12
+11
+10
+9
$24.99
$24.99
Experience unparalleled fish-catching performance with the Megabass Vision 110 +2 Jerkbait! Its unique lip and tungsten balancer system allow for long and accurate casts, while the steep dive angle...
Megabass Vision 110 Oneten Jerkbait - Southern Reel Outfitters Megabass Vision 110 Oneten Jerkbait - Southern Reel Outfitters
+46
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+41
$24.99
$24.99
Experience the ultimate in jerk bait fishing with Megabass Vision 110! Featuring a slow floating design and tungsten Multi-Way Moving Balancer System, this lure offers superior cast ability and li...
Megabass Vision 110 Jr. Jerkbaits Megabass Vision 110 Jr. Jerkbaits
+16
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+11
$19.99
$19.99
Packed with the same tournament-winning characteristics as its big brother, the Megabass Ito Vision 110 Jr. Jerkbait features a scaled-down profile that works wonders around pressuRed bass. The Meg...
Megabass Vision 110+1 Jr. Jerkbaits Megabass Vision 110+1 Jr. Jerkbaits
+18
+17
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+13
$19.99
$19.99
Product Description: The Vision 110+1 Jr. Jerkbait brings snack-sized, irresistible darting action to new depths and has quickly become one of the most popular members of the Megabass har...
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Megabass Vision Oneten 110 FX Jerkbait - French Pearl Megabass Vision Oneten 110 FX Jerkbait - Elegy Bone
+7
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+2
$24.99
$24.99
Experience the tournament-winning performance of Megabass's Vision Oneten 110 FX Jerkbait! Boasting a closely guarded secret among pros, this jerkbait is sure to be a staple for experienced and asp...
Megabass Vision Oneten 110 Plus 1 Jerkbaits - Elegy Bone Megabass Vision Oneten 110 Plus 1 Jerkbaits - French Pearl US
+17
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+12
$24.99
$24.99
Maximize your fishing game with Megabass VISION ONETEN+1. Featuring a unique bill design, this mid-range jerkbait allows for increased depth and a greater range of movement. With reduced water-resi...
Megastrike Cavitron Buzzbaits - Black with Black Blade Megastrike Cavitron Buzzbaits - Black with Red Blade
+5
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+1
$7.99
$7.99
Experience the power of a Megastrike Cavitron Buzzbait, designed by 3-time Bassmaster Classic Qualifier Lee Bailey, Jr. and used by pro anglers across the tournament trail. Crafted with patented Ca...
Missile Baits Bomb Shot Worms Green Pumpkin Missile Baits Bomb Shot Worms Fisholicious
+3
+2
+1
$3.99
$3.99
The Bomb Shot is a 4” bait that is based on the super popular D Bomb shape with a ribbed body and a thin beaver shaped tail. The solid head makes for rigging options of nose hooking or Texas riggin...
Missile Baits D Bomb Creature Baits - Ballistic Bruiser Missile Baits D Bomb - Black Red Flake
+18
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from $4.69
from $4.69
Pitching and flipping has a new go-to bait. The Missile Baits D Bomb is a bulky 4" creature bait with a unique, ribbed body designed to displace lots of water, resulting in a straight fall. The tai...
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Missile Baits Spunk Shad Missile Baits Spunk Shad
+3
+2
+1
$5.99
$5.99
The Spunk Shad is a pintail swimbait with a thick ribbed body and a small pintail that creates a seductive shimmy when fished on a Chatterbait, Scrounger, Ned rig, or weightless hook. It is also an...
Mister Twister Meeny Grub - White
$3.49
$3.49
This is the original Curly Tail lure. A generation of fishermen have been catching record fish on the versatile Mister Twister Curly Tail. It can be rigged with jig heads as heavy as 3/8 oz. To fis...
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Mister Twister Sassy Shad Swimbaits Mister Twister Sassy Shad Swimbaits
+2
+1
from $3.45
from $3.45
Shad is the one bait fish almost all fish seek as a food source. The original Mister Twister Sassy Shad® is the closest imitation of this classic bait fish you'll find anywhere. The Sassy Shad® wil...
Motivated Bait 7D Shakey Head Worms - Black n Blue Motivated Bait 7D Shakey Head Worms - Cal Melon
+10
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$4.99
$4.99
The perfect clearwater killer for all bass! I have taken a liking to it especially for smallmouth, but you have a go at it and see what species tugs on your line with it!
Motivated Bait A Rig Jigheads - Unpainted
$3.99
$3.99
The Motivated bait a rig jigheads pair up well with Smaller swimbaits, and can even be fished by themselves. Features a super sharp hooks for quicker penetration on hooksets.
Motivated Bait Co. Goliath Grub Motivated Bait Co. Goliath Grub
+7
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+2
$5.99
$5.99
A Grade A+ in the trailer department! Great on a Swim bait Jig head or back of a jig, spinner bait, or chatter bait!  Length Package Qty 6"  8  
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Motivated Bait Co. Revelation Craw Motivated Bait Co. Revelation Craw
+9
+8
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+4
$5.99
$5.99
After a whole year of product design and research and development we have proudly put together what we believe is the best all around creature/craw soft plastic on the market today. Uses? Jig trail...
Motivated Bait Even Keel Swimbait Jighead
$3.99
$3.99
MoTivated Bait Co. Swimbait Head
Motivated Bait Finesse Underspin Jig Heads Motivated Bait Finesse Underspin Jig Heads
+3
+2
+1
$3.99
$3.99
The best bank burning bait when the bream are on beds at the full moon time of the month! 
Motivated Bait Flatback Finesse Worm Motivated Bait Flatback Finesse Worm
+9
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$4.99
$4.99
Even flat horizontal taper makes for a unique wave action on a drop shot or finesse shakey head! Length: 5'' Package Qty: 8
Motivated Bait Genesis Minnow Motivated Bait Genesis Minnow
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$6.99
$6.99
  Length Package Qty 3"  8
Motivated Bait Head Hunter Underspin Jig Heads
$4.99
$4.99
Enhance your fishing game with our Motivated Bait Head Hunter Underspin Jig Heads. Its polished nickel willow blade creates maximum flash, while the ball-bearing swivel eliminates line twist. Desig...
Motivated Bait Mooneye Jig Heads - Unpainted
$3.99
$3.99
The mighty mooneye! A fish getter for sure! PaiRed with the Genesis Minnow and Damiki rigged in deep clear water equals a good time! 
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Motivated Bait Revelation Buzzbaits - Black with Black Blade Motivated Bait Revelation Buzzbaits
+8
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+3
$9.99
$9.99
Introducing the Motivated Bait Revelation Buzzbaits, the result of over 12 months of rigorous testing and development. This finesse buzzbait is built to withstand the toughest conditions, from smas...
Motivated Bait Swinghead
+3
+2
+1
$3.99
$3.99
With the best value on the market today!!! This 2 pack of swingheads is sure to get your fix on all of your bottom dragging needs. 
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Muddy Water Baits Tube Baits - Outlaw
$3.19
$3.19
Transform your fishing experience with Muddy Water Baits Tube Baits – created by 2012 National Champion Travis Bunting and Nathan Oliver. Our soft plastic tube bait mimics the 2.25" shad and withst...
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Net Bait Baby Paca Craws - Green Pumpkin Net Bait Baby Paca Craws - Chartreuse Pepper
+15
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+10
$4.49
$4.49
The NetBait Baby Paca Craw is an incredibly versatile bait, with patented claw design that provides a helicopter effect when flipped or pitched. Its hollow body can fit a large rattle, plus you can...