Experience the outdoors with the best gear from top brands.
Our Mission
Southern Reel was founded on the lakes and rivers of Arkansas, with fishermen who have been testing, reeling, and repairing the very best gear for decades. We offer top-of-the-line fishing tackle, boating supplies, and outdoor clothing, as well as current news from the fishing circuits, and local insight to make every cast count.
We live and breathe this lifestyle, and we're here to share our passion and expertise with you. That's why we've made it our mission to provide you with high-quality gear, backed by the knowledge and experience of our seasoned professionals.
Simply browse our online shop or visit us in person, and let us guide you towards your next adventure.
What We Offer
Our extensive range of products includes everything you need for your next fishing, hunting, or boating adventure. We're your go-to store to find the top brands of fishing gear, boat accessories, camp kitchen supplies, and outdoor apparel.
What will have you coming back to Southern Reel Outfitters time and time again is the personalized service and expert advice you'll receive from our experienced staff. We also pride ourselves on our quick turnaround times and same-day shipping, ensuring you get your gear when you need it most.
Why You Should Shop with Us
We have a wide selection of local and custom tackle, handpicked by our team of experts for superior performance.
Our staff undergoes rigorous training to be equipped with the knowledge and expertise to assist you with all your questions and concerns.
We have a dedicated team member who specializes in reel repair, offering convenient in-house service to keep your gear in top condition.
We understand that time is of the essence, which is why we offer quick turnaround times and same-day shipping on all orders.
Frequently Asked Questions
Yes, we offer shipping nationwide on all orders. Please note that shipping times may vary depending on your location. Refer to our Shipping & Returns for specific transit times per area.
Yes, our in-house reel repair specialist is equipped to handle repairs for all major brands.
You can reach our customer support team via email, phone, or by filling out the contact form on our website.
All returned merchandise must be in original packaging, unopened, and unused. Items purchased online may be returned in person to a Southern Reel Outfitters retail store.
To see our full return policy, visit our Shipping & Returns page.
Gear Up for Your Next Adventure
Don't settle for anything less than the best—shop now to discover why outdoor enthusiasts trust us for all their fishing, hunting, and boating needs.