Baits & Lures
Artificial fishing baits and lures are designed to imitate the appearance and movement of real prey, making them an effective alternative to live bait. They come in a wide variety of styles, such as spinners, crankbaits, soft plastics, jigs, and spoons, each suited for different fishing conditions and species. Lures often feature bright colors, reflective surfaces, or realistic textures to grab the attention of fish. Anglers use them to target specific behaviors, whether it's triggering a predatory response or mimicking injured prey. Artificial baits are popular for their convenience, reusability, and versatility in attracting various types of fish.
Black's Custom Lures Brain Buster Buzzbaits
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$10.99
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$10.99
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Introducing Black's Custom Lures Brain Buster Buzzbaits - the ultimate solution for fishing in heavy cover! The brass ball inside the head provides a loud clacking sound, while the durable head ens...
Black's Custom Lures Finesse Heavy Cover Jig Heads
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$5.99
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$5.99
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Jig Heads "Finesse / Heavy Cover"
Screw Lock
Black's Custom Lures Freestyle Clacking Toaters
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$4.99
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$4.99
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Made in the same style of the famous toad toater buzzbaits, now you can rig weedless swimbaits or frogs behind that load clacking sound to draw vicious strikes and give them a new look.
No Hook
Black's Custom Lures Toad Toater Non-clacker Buzzbaits
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$7.99
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$7.99
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This quality buzzbait was made to fill a need in the market. With a big 5/0 hook for rigging horny toads, buzz frogs, and swim baits!
Black's Custom Lures Toad Toater with Prop Clacker Buzzbaits
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$10.99
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$10.99
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This is the buzzbait that started it all. This is the loudest buzz bait ever created. Period. It draws vicious strikes from bass like they have never seen or heard anything like it. Rig it up with ...
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Black's Custom Lures Widow Maker "Finesse" Arig
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from $14.99
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from $14.99
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The Widow Maker A-Rig is the best umbrella type lure on the market. It is made of high strength plastic featuring 4 and 1/2 inch long side arms and a 5-inch center wire. It has four #3 willow leaf...
Blacks Custom Lures FFS Minnow Jigheads
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$7.49
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$7.49
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Upgrade your fishing game with Blacks Custom Lures FFS Minnow Jigheads. These jigheads are a must-have for any angler's tackle box. With their powerful attraction, you'll have no trouble catching e...
Blacks Custom Lures Tungsten FFS Jig Heads
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$8.99
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$8.99
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Upgrade your jigging game with Blacks Custom Lures Tungsten Forward Facing Sonar Jig Heads. Made with tungsten, these "FFS" jigheads provide a stronger return on your forward facing sonar units. An...
Blakemore Fishing Road Runner Barbed Jig Heads
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$4.99
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$4.99
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Experience the power of Road Runner Barbed Heads with Bleeding Bait Hooks! These high quality painted jig heads with large eyes and silver spinners will attract fish from greater distances. Add you...
Blakemore Fishing Road Runner Marabou Jigs
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$4.95
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$4.95
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Experience the thrill of reeling in your catch with Road Runner Marabou Twin Pack. Deadly on bass, walleye, crappie, and more, these jigs feature a fuzzy grub body, silver spinner blade, and high-...
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Blakemore Road Runner Reality Shad
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$2.49
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$2.49
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Road Runner Reality Shad Jigs feature brass willow blade spinners combined with a realistic shad body. These jigs come in a variety of bright, fish catching colors. Reality Shad Jigs are great for ...
Blakemore Vibe Runner Underspin Jig
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$3.28
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$3.28
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Introduce the Blakemore Vibe Runner Underspin Jig, a must-have for bass, walleye, and panfish anglers. With its vibration and flash, it lures out predators. Features include a prism-eyed Road Runne...
Blue Fox Vibrax Glow Skirt & Bell
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$8.99
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$8.99
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Glow-in-the-dark color on bell and skirt
Feather tail dressing that attracts fish
Delivers low-frequency vibrations that trigger strikes
Draw the attention of more fish with the enticing glow of ...
Bobby Garland Baby Shad Crappie Baits
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$3.49
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$3.49
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Are you a tournament angler looking for an edge? Bobby Garland's Baby Shad Crappie Baits are designed to help you catch more and bigger slabs! Featuring a durable soft plastic construction and a pl...
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Bobby Garland Baby Shad Swim'r Swimbaits
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$3.49
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$3.49
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A segmented swimming version of America's favorite crappie bait, the Baby Shad Swim'R features a tight-action swim tail and a special Scent Channel in the belly for optional scent application.
2.25...
Bobby Garland Mayfly Swimbaits
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$9.99
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$9.99
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A small appetizer for hungry crappie and other panfish, the Bobby Garland Mayfly mimics a small insect that is irresistible to smaller predatory fish. Molded with a realistic body shape, small wing...
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Bobby Garland Mo Glo Slab Slay'r Crappie Grub
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$3.49
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$3.49
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Discover the Bobby Garland Mo' Glo Slab Slay'r Crappie Grub and take your fishing game to the next level! Offering a deadly combination of a ribbed solid body and thin spear-tail, this bait is guar...
Bobby Garland Mo' Glow Baby Shad Swimbaits
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$3.49
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$3.49
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Brighten your slab slaying prospects with the Bobby Garland Mo' Glo Baby Shad crappie bait that features a super-glow formulation for irresistible appeal. Ideal for low light conditions, stained wa...
Bobby Garland Slab Slay'r Crappie Grub
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$3.49
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$3.49
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When it's time to get tough on the slabs, Bobby Garland's Slab Slay'r crappie bait is the way to go. Offering the perfect combination of a ribbed but solid body with a thin spear-shaped tail, the S...
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Boing Lures Popper Topwater Baits
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$19.99
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$19.99
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Among the many senses that bass use to locate prey, sound is one of the strongest. The Boing G2 Popper exploits this attraction to sound by simultaneously generating a high and low frequency pitch,...
Bomber Lures Deep Flat A Crankbaits
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$6.99
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$6.99
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The Bomber Deep Flat A flat-sided crankbait produces a tight swimming action and a subtle presentation that’s perfect for cool water and when lethargic fish won’t chase lures. The Deep Flat A is si...
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Bomber Lures Fat A Crankbaits
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$6.99
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$6.99
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The Bomber Fat A Crankbait is back by popular demand due to overwhelming requests from anglers nationwide. Delivering a wide wobbling action, it also offers outstanding buoyancy and toughness that ...
Bomber Lures Fat Free Fingerling BD5F Crankbait
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$6.99
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$6.99
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The Bomber Fat Free Fingerling is a serious crankbait for serious bass fishermen. It's perfect for cranking around docks and standing timber. The Bomber Fat Free Fingerling is a serious crankbait f...
Bomber Lures Fat Free Shad BD7F Crankbaits
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$6.99
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$6.99
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Lure in more fish with the Bomber Fat Free Shad BD7F Crankbait! With its realistic colors, 3D eyes and in-line XCalibur Tx3 treble hooks, this flat-sided and deep-diving crankbait has been proven ...
Bomber Lures Fat Free Shad Jr. BD6F Crankbait
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$6.99
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$6.99
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The Bomber Fat Free Shad Jr. is an all around crankbait that catches fish year-round. It’s got everything the original Fat Free has – searching wobble, fish-attracting rattles and tough, true-runn...
Bomber Lures Flat A Crankbaits
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$5.99
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$5.99
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The Bomber Flat A produces a tight swimming action much like that of a lipless crankbait, but unlike those lures, the Flat A won’t sink when paused. This makes it perfect for targeting inactive fis...
Bomber Lures Long A Minnow Jerkbaits
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$6.39
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$6.39
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The Bomber Long A slender minnow jerkbait is a versatile lure that catches a variety of gamefish, and can be fished with a “twitch-twitch-pause” retrieve for bass, trolled for walleyes, salmon and ...
Bomber Lures Model 5A Crankbaits
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$5.79
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$5.79
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The Bomber Lures Model 5A is a legendary crankbait beloved by avid anglers for its tight wiggle and quick-floating action. Withstanding even the toughest conditions, it is known for its reliable pe...
Bomber Lures Model 6A Crankbait
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$6.79
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$6.79
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Experience the ultimate fishing tool with the Bomber Lures Model 6A Crankbait. This timeless design is a workhorse on the water, providing true-running and dependable performance. A must-have for ...
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Booyah Baby Boo Jig
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$2.19
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$2.19
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A scaled down version of its big brother, the Booyah Baby Boo Jig approaches bass with a stealthier, diminutive presentation that will have even the most skiddish fish begging for a taste. Unlike t...
Booyah Boo Spin Rig
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$6.99
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$6.99
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The Booyah Boo Spin Rig is a weighted baitfish head and 2 spinning blades attach to durable, flexible wire. Rig up any swimbait or crank for killer action.
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