The Keitech FAT Swing Impact Redefines swimbait performance. Keitech's revolutionary two-tone injection process uses several different types of salted plastics to achieve perfect balance & acti...
Get ready for some of the best strikes of your life with the Zoom Horny Toad! Its ultra vibe feet cause bass to chase from long distances, making it the ultimate heavy cover buzz toad. Paired with...
The Bill Lewis Rat-L-Trap Lipless Crankbait is one the best known lipless crankbaits around. Loud and flashy, the Rat-L-Trap can be fished in a variety of situations from shallow to deep waters and...
The Widow Maker A-Rig is the best umbrella type lure on the market. It is made of high strength plastic featuring 4 and 1/2 inch long side arms and a 5-inch center wire. It has four #3 willow leaf...
Cotton Cordell C.C. Spoons are masters of deception. They flutter into the strike zone like incapacitated baitfish before striking back with an iron-clad hook set. The CC Spoon is one of profession...
The Rebel Pop-R has been the standard by which all topwater poppers/chuggers have been judged for more than three decades. This lure won anglers hundReds of thousands of dollars in bass tournaments...
Take your craw fishing to the next level with Megabass Sleeper Craw! Highly realistic and incredibly durable, this revolutionary lure features a concealed weight system for improved snag-avoidance ...
Designed by Major League Fishing pro and ChatterBait specialist Bryan Thrift, the Z-Man Big Blade Chatterbait provides maximum thump and vibration with an oversized hex-shaped ChatterBlade that is ...
Elevate your fishing game with the Hildebrandt Go Getter Spinnerbait! Designed to catch bass day or night, it features durable silicone skirts and 24K gold plated blades for maximum movement and at...
Experience the thrill of reeling in your catch with Road Runner Marabou Twin Pack. Deadly on bass, walleye, crappie, and more, these jigs feature a fuzzy grub body, silver spinner blade, and high-...
The 6th Sense Speed Wake Wakebait is the ultimate topwater presentation to mimic a fleeing bluegill or baitfish at high speeds. Built specifically for fishing fast, the 6th Sense Speed Wake Wakebai...
Extending War Eagle’s legendary line of spinnerbaits, the War Eagle Hammered Blades Colorado Willow Spinnerbait offers a mesmerizing display of light that fish won’t be able to ignore. Equipped wit...
Experience the 6th Sense Movement 80 WK Wakebait and its unique action that will trigger strikes from predators even in open water! With its 45-degree bill and wide-swinging action through the top ...
Experience the ultimate in fish-catching action and realism with the Rapala PXR Mavrik 110 Suspending Jerkbait. With a unique weight transfer system for longer casts and a hard-cutting action, this...
Experience the ultimate in fishing with Black's Custom Lures BFL ARig! This top-of-the-line rig is handcrafted in Sheridan, AR and features 5 blades, 3 live wires, and 2 shorter dummy wires. Domina...
Achieve tournament-level success with the Megabass SV-3 Double Willow Spinnerbait! Developed by top-level pros, this spinnerbait is designed to trigger vicious bites thanks to its Level Swimming An...
Experience maximum flash and color variation with the 1st Gen Fishing Split-Blade Compact Spinnerbait. Designed with precision and the angler in mind, this spinnerbait features two 50/50 split colo...
The Spunk Shad is a pintail swimbait with a thick ribbed body and a small pintail that creates a seductive shimmy when fished on a Chatterbait, Scrounger, Ned rig, or weightless hook. It is also an...
With the YUM FF Sonar Minnow Swimbaits, experience a subtle baitfish quiver that pairs perfectly with the FF Sonar Jig Head or any other jig heads. This supercharged bait also boasts the irresistib...
Discover the perfect presentation for your smaller swimbaits with 6th Sense Finesse Jig Heads! Featuring a 3D head design and a 90 degree line tie, these jigs give your Divine and Whale Swimbait op...
Experience success on your toughest fishing days with the Head Hunter Nasty 50/50 Spinnerbait. Its innovative wire material creates powerful vibrations, attracting predators from a distance. Perfec...
Experience the ultimate weapon for conquering tough conditions with the Head Hunter Nasty Night 50/50 Colorado Spinnerbait. Its innovative wire material and premium blades create irresistible vibra...
The Tennessee River Tremor head has long been known as the Cadillac of all vibrating jig heads. This jig features big and stout Mustad hooks and a specially formulated bill that gets maximum vibr...
Catch fish like a pro with the Blakemore Casey's Classic Road Runner. Designed by 2015 Bassmaster Classic winner Casey Ashley, this bait was used to claim victory in one of the toughest tournaments...
Enhance your fishing gear with this Leland Lures 85-Piece Trout Magnet Kit. The set contains the best colors to attract tasty bass and panfish. This Leland trout magnet neon kit contains split-tai...
Organize your tackle and fish smarter with the Plano Edge Micro Jig Tackle Box. With three different jig retainers, a soft pad for tiny jigs and flies, and compartments for small baits and soft ...
The 6th Sense CatWalk was designed as a topwater walking bait that incorporates a unique power & finesse action. Utilizing its keel-shaped belly design, the CatWalk cuts through the water's sub...
