WE OFFER SAME DAY SHIPPING

Closeout Sale
New Items
Shop Brands
Fishing
Hunting
Boating
Apparel
Other

Everything Else 10%

1550 products

Celebrate the President's Day Blowout Sale at Southern Reel Outfitters with 10% off EVERYTHING ELSE in the store! This includes, but is not limited to, regularly priced baits and lures, fishing gear (excluding apparel), hunting gear (excluding apparel), and boating items (excluding trolling motors and fish finders/graphs).

This offer applies only to items within this collection, and discounts will be automatically calculated at checkout. Don’t wait—shop now and save!

*Some Exclusions Apply

Price
  • -
Show all Price
Brand Show all Brand
Product type Show all Product type
Power Pro Braided Line Yellow 100yds Power Pro Braided Line Moss Green 2lb 100yds
+3
+2
+1
from $14.99
from $14.99
It begins with ultra-strong braided Spectra Fiber, which is treated with the Enhanced Body Technology to create an incredibly round, smooth and sensitive line. Try Power Pro on your next fishing tr...
Thomas Buoyant Minnow Flutter Spoon - Brown Trout - Southern Reel Outfitters Thomas Buoyant Minnow Flutter Spoons - Rainbow Trout - Southern Reel Outfitters
+10
+9
+8
+7
+6
+5
from $3.99
from $3.99
The Thomas Buoyant Minnow has been a killer trout and salmon lure since receiving a U.S. patent in 1946. Its erratic-action wobbler perfectly replicates the frantic motions of a baitfish, while its...
Dirty Jigs Finesse Swim Jig - Albino Dirty-Jigs-Finesse-Swim-Jig-Black-Blue-Purple
+8
+7
+6
+5
+4
+3
$5.99
$5.99
Introducing the Dirty Jigs Finesse Swim Jig - the ultimate swim jig for catching fish! With a 50-strand half-cut skirt and bullet head design, it mimics the movement of small baitfish perfectly. An...
Rapala Countdown Minnow - Southern Reel Outfitters Rapala Countdown Minnow - Southern Reel Outfitters
+10
+9
+8
+7
+6
+5
from $8.99
from $8.99
Sinking at a consistent rate of one foot per second, the Rapala Countdown Minnow Crankbait allows you to easily target specific depths repeatedly. Whether the fish are suspended, at the weed tops ...
Strike King Rage Swimmer Swimbait Strike King Rage Swimmer Swimbait
+10
+9
+8
+7
+6
+5
$6.99
$6.99
$0.00
The Strike King Rage Swimmer Swimbait is perfect when rigged with the Squadron Swimbait Jig Head or using a 4/0 hook alone! 3.75" - 7 per pack 4.75" - 6 per pack
Z-Man Shroomz Micro Finesse Jig - Pond Scum Z-Man Shroomz Micro Finesse Jig - PBJ
+6
+5
+4
+3
+2
+1
$4.99
$4.99
Experience the deadly effectiveness of the Z-Man Shroomz Micro Finesse Jig. Perfect for tough conditions, this skirted jig features custom-designed silicone skirts that offer a lifelike appearance ...
Zoom Mag II Worms Black Zoom Mag II Worms Black Grape
+27
+26
+25
+24
+23
+22
$5.79
$5.79
The Mag II is an upsized worm perfect for flipping and pitching into heavy cover when the water heats up. But it’s also a killer out of ledges and other deep structures, crawled across the bottom...
Berkley Powerbait Power Floating Magnum Eggs - Bubblegum Berkley Powerbait Power Floating Magnum Eggs - Chartreuse
+10
+9
+8
+7
+6
+5
$4.99
$4.99
Catch more fish with Berkley Powerbait Power Floating Magnum Eggs! The exclusive PowerBait formula, perfected over 25 years, attracts and holds fish for 18 times longer. Giving you more time and co...
Strike King Rage Tail Chunk Strike King Rage Tail Chunk
+10
+9
+8
+7
+6
+5
$6.99
$6.99
$0.00
The Strike King Rage Tail Chunk's short, fat body tempts finicky fish with a tasty meal while the extra-Large pincers swirl and twirl for eye-catching action. For best results, fish the Rage Tail ...
J & H Tackle Head-Knockers Buzz Baits - White with Silver Blade J & H Tackle Head-Knockers Buzz Baits - Bream Skirt with Black Blade
+9
+8
+7
+6
+5
+4
$5.99
$5.99
Head-Knockers Buzz Baits
Z-Man Big TRD Worms California Craw Z-Man Big TRD Worms Canada Craw
+12
+11
+10
+9
+8
+7
$4.49
$4.49
The Z-Man Big TRD Worms are designed for finesse fishing and paired with Power Finesse ShroomZ jigheads for versatile results. The buoyant ElaZtech® construction allows the bait to stand upright an...
Daiwa J Braid X8 Braided Line Fishing Line Daiwa J Braid X8 Braided Line Fishing Line - Southern Reel Outfitters
+2
+1
from $17.99
from $17.99
J-Braid line is a complete line up of high quality 8 carrier braid made of the finest materials from Japan. 8 Strands of tightly woven fibers makes for a perfectly round profile. The result is a mu...
War Eagle Finesse Spinnerbaits Color: Cole Slaw with Silver Colorado/Gold Turtle Blades War Eagle Finesse Spinnerbaits
+14
+13
+12
+11
+10
+9
$8.99
$8.99
The War Eagle Finesse Spinner bait was designed by pro angler Mike McClelland to catch a quick limit of fish. The compact size of the Finesse Spinner bait will generate those extra bites during tou...
Shimano Casting Reel
from $269.99
from $269.99
Built on the legacy of durability, dependability and versatility that Curado is known for, now with Shimano's unique DC braking technology. Shimano’s new Digital Control braking system utilizes a m...
Yeti Rambler Colster Bottle or Can Sleeve - Coral YETI-Rambler-Colster-stainless-steel
+15
+14
+13
+12
+11
+10
from $25.00
from $25.00
Introducing the Yeti Rambler Colster - the ultimate drink holder for any occasion! Made from 18/8 stainless steel, it features double wall vacuum insulation to keep your drinks ice cold, a load-an...
Strike King Pro Model 3XD Series Crankbaits - Black Back Chartreuse Strike King Pro Model 3XD Series Crankbaits - Chartreuse Rootbeer
+19
+18
+17
+16
+15
+14
$6.49
$6.49
Hardy construction, lifelike eyes, and ultra-sharp hooks make the Strike King XD Series Pro-Model Crankbait a go-to lure for all bassin' situations, and the colors are hard to beat—there's a patte...
Yellow Magic Japanese Popper Topwater Lure Yellow Magic Japanese Popper Topwater Lure
+11
+10
+9
+8
+7
+6
$16.99
$16.99
The Yellow Magic Popper is a premier Japanese topwater bait that is crafted using cutting-edge techniques and meticulous attention to detail. The results are in its performance, and a reason it is...
Strike King Bitsy Bug Mini Jigs Strike King Bitsy Bug Mini Jigs
+10
+9
+8
+7
+6
+5
$2.19
$2.19
Smallmouths love Strike King's Bitsy Bug Mini Jigs! In addition to their downsized design, Bitsy Bug Mini Jigs feature premium silicone skirts and fiber weed guards. Downsized design Premium silic...
Zoom Mag UV Speed Worms Zoom Mag UV Speed Worms
+17
+16
+15
+14
+13
+12
$6.99
$6.99
The Magnum Ultra Vibe Speed Worm was designed to trigger the predatory instinct in bass, just like its little brother, but in a package that’ll tempt the biggest bass on the lake. It combines the r...
Owner Flashy Swimmer w/ CPS
from $5.99
from $5.99
Featuring a spinner blade attached to a non-movable weight on the hook shank, the Owner Flashy Swimmer delivers added flash and fish attraction to your favorite soft swim bait, fluke or other swimm...
Z-Man Finesse Shroomz Weedless Jighead Z-Man Finesse Shroomz Weedless Jighead
+2
+1
$5.99
$5.99
A weedless version of our popular mushroom-shaped jighead, the Finesse ShroomZ Weedless features a double stainless multi-strand wire weedguard that makes it possible to employ Midwest Finesse tact...
Bobby Garland Slab Slay'r Crappie Grub Bobby Garland Slab Slay'r Crappie Grub
+21
+20
+19
+18
+17
+16
$3.49
$3.49
When it's time to get tough on the slabs, Bobby Garland's Slab Slay'r crappie bait is the way to go. Offering the perfect combination of a ribbed but solid body with a thin spear-shaped tail, the S...
Booyah One Knocker Lipless Crankbaits Booyah One Knocker Lipless Crankbaits
+19
+18
+17
+16
+15
+14
$8.99
$8.99
The new Booyah Bait Co. One Knocker lipless crank bait sets itself apart from the crowd with a unique fish-catching sound and cutting edge color patterns. The One Knocker is famous for its single,...
gamakatsu-weighted-superline-spring-lock-hook
from $6.39
from $6.39
Gamakatsu Weighted Superline Spring Lock Hook is the perfect plastic bait hook from worms to paddletail baits. With it's unique stainless steel spring, your plastic baits will screw on and be locke...
Big Cock Ranch Seasonings - Chicken Shit Flavor Big Cock Ranch Seasonings - Bull Shit Flavor (for Red Meat)
$10.99
$10.99
Bull Shit Seasoning: 12oz. Bull Shit is the finest steak seasoning to ever grace a pantry, no shit. After extensive testing in our Shit kitchens, we have come up with the perfect seasoning to compl...
Luck E Strike Rick Clunn Squarebill Crankbaits - Blue Chartreuse Luck E Strike Rick Clunn Squarebill Crankbaits - Bream
+21
+20
+19
+18
+17
+16
$6.49
$6.49
Handpicked by 4-time Bassmaster Classic Champion, Rick Clunn, the Luck E Strike Rick Clunn Square Bill Crankbaits are quality lures that consistently produce regardless of the fads that come and go...
Rapala Shad Rap Crankbaits - Southern Reel Outfitters Rapala Shad Rap Crankbaits - Southern Reel Outfitters
+14
+13
+12
+11
+10
+9
$8.99
$8.99
When Rapala was creating the Shad Rap, they wanted a crankbait that would closely resemble baitfish the world over, cast like a bullet, and work at a variety depths. Now considered by many to be th...
Eagle Claw Removable Split Shots - Southern Reel Outfitters Eagle Claw Removable Split Shots - Southern Reel Outfitters
from $1.69
from $1.69
Features and Benefits BB design Specifications Material: Lead Type: Pinch-On Weights
Bandit Lures 100 Series Diving Crankbaits - Fall Craw Bandit Lures 100 Series Diving Crankbaits - Southern Reel Outfitters
+37
+36
+35
+34
+33
+32
$7.99
$7.99
Experience the excitement of fishing with the Bandit Lures 100 Series Diving Crankbait. Its revolutionary design dives 5 feet deep and with its special snag-deflection, you'll be sure to catch som...
SPRO Little John 50 Crankbaits - Blood Craw Spro Little John 50 Crankbaits - Bluegrass Craw
+29
+28
+27
+26
+25
+24
from $14.42
from $14.42
The Spro Little John 50 was designed by B.A.S.S Elite Series Angler John Crews. The Little John 50 has a computer chip bill that is more durable than plastic, a silent weight transfer system using ...
Motivated Bait Swinghead
+3
+2
+1
$3.99
$3.99
With the best value on the market today!!! This 2 pack of swingheads is sure to get your fix on all of your bottom dragging needs. 
gamakatsu-offset-shank-worm-hook-bronze gamakatsu-offset-shank-worm-hook-black
$4.39
$4.39
The Gamakatsu Offset Shank Worm Hook is the industry standard in worm hooks. Offset shank worm hooks are trusted by fisherman all over the world for their plastic worm rigging's and for use with al...
Jewel Finesse EF Flip'n Jigs - Black Blue Flash Jewel Finesse EF Flip'n Jigs - Black Blue
+16
+15
+14
+13
+12
+11
$6.99
$6.99
The Jewel Finesse EF Flip'n Jigs will make the difference between an empty tackle box and a successful day on the water! With a special cone-type head and a custom designed hook, you'll be able to ...
Strike King Red Eye Shad Tungsten 2 Tap Lipless Crankbaits Strike King Red Eye Shad Tungsten 2 Tap Lipless Crankbaits
+25
+24
+23
+22
+21
+20
from $8.89
from $8.89
The Strike King Red Eye Shad Tungsten 2 Tap Lipless Crankbaits have a single tungsten rattle that has a one-knocker type sound which is completely different from the regular Red Eyed Shad. The Tung...
Zoom UV Super Speed Craw Zoom UV Super Speed Craw
+17
+16
+15
+14
+13
+12
$5.49
$5.49
Zoom took the Ultra-Vibe speed craw and added wider, bulkier claws to the end for times when even more action is needed. This lure pushes a ton of water and at rest the claws stand up in a defens...
Yamamoto Double Tail Grub - Black Large Blue Flake Yamamoto-Double-Tail-Grub-CINNAMON-BLACK-PURPLE-FLAKE
+9
+8
+7
+6
+5
+4
$7.49
$7.49
The Gary Yamamoto Double Tail Grub comes in 4" and 5" lengths and is considered one of the most effective Jig Trailers on the market, especially when combined with a Gary Yamamoto Skirt. The Double...
War Eagle Single Prop buzzbait - Black with Black Blade War Eagle Buzz Baits - Sexy Shad with Silver Blade
+11
+10
+9
+8
+7
+6
$5.99
$5.99
The War Eagle Buzzbaits are fast becoming favorites with top pros across the Country. They feature a specially designed flat keel head that allows them to quickly rise to the surface and get on pla...
Seaguar Red Label Fluorocarbon Fishing Line Color Clear 200 yds Seaguar Red Label Fluorocarbon Fishing Line Color Clear 1000 yds
from $15.99
from $15.99
The Seaguar Red label Fluorocarbon Line is 100% Fluorocarbon designed to be an everyday freshwater go-to line with all the knot and tensile strength--as well as the nearly invisible performance of ...
Reaction Innovations Skinny Dipper Paddletail Swimbait Reaction Innovations Skinny Dipper Paddletail Swimbait
+15
+14
+13
+12
+11
+10
$6.99
$6.99
Reaction Innovations Skinny Dipper paddletail swimbait is a versatile bait that can be rigged weedless, fished with or without weights, Carolina rigged or fished just about any other way you'd like...
Zoom Fat Albert Grubs Chartreuse Glitter Zoom Fat Albert Grubs Chartreuse Pearl
+12
+11
+10
+9
+8
+7
$3.39
$3.39
The Zoom Fat Albert Grub offers a chunky profile and high action tail, which make it a great choice as a beefed-up trailer for your jigs, buzz baits or spinner baits. The curly tail generates a ba...

Check Out Trader Bills Here!