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1548 products

Celebrate the President's Day Blowout Sale at Southern Reel Outfitters with 10% off EVERYTHING ELSE in the store! This includes, but is not limited to, regularly priced baits and lures, fishing gear (excluding apparel), hunting gear (excluding apparel), and boating items (excluding trolling motors and fish finders/graphs).

This offer applies only to items within this collection, and discounts will be automatically calculated at checkout. Don’t wait—shop now and save!

*Some Exclusions Apply

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Berkley Lighting Spinning Rods
$44.99
$44.99
$0.00
Get lightning fast hook sets and years of durable service with the Berkley® Lightning Rod®. Featuring a 24 ton, multi modulus graphite blank, stainless steel guides with aluminum oxide inserts, and...
Plano Rustrictor Box Terminal - Clear
$19.99
$19.99
Say goodbye to a disorganized tackle box and hello to superior protection with the Plano Rustrictor Box Terminal. Its 26-fixed compartments keep your hooks, weights, and jig heads neatly sorted and...
Rapala Jointed Floater Jerkbaits - Gold Rapala Jointed Floater Jerkbaits - Silver
+2
+1
from $8.19
from $8.19
Experience the ultimate lure with the Rapala Jointed Floater. Its balsa wood construction, broken back design, and classic minnow profile perfectly imitate a distressed baitfish. VMC® black nickel ...
Strike King Pro Model 10XD Series Crankbaits Strike King Pro Model 10XD Series Crankbaits
+6
+5
+4
+3
+2
+1
$14.99
$14.99
Phil Marks, one of the head lure designers at Strike King, recently caught some of his key fish with the Strike King 10XD Crankbait to take home the victory and $125,000 at 2012 FLW Tour Open on Sa...
Berkley Choppo Topwater Baits - MF Frog Berkley Choppo Topwater Baits - Maverick
+8
+7
+6
+5
+4
+3
$12.99
$12.99
Whether you are a weekend warrior or a seasoned pro, the Berkley Choppo is the ultimate chuck and wind bait that delivers explosive topwater action. Built with a super durable cupped propeller tail...
Humanature Handle-It - Blue White Black Humanature Handle-It
+2
+1
$14.99
$14.99
Do you love your coffee mug or water bottle? Do you wish it had a handle? Now it can! Check out this handle that will fit any Large coffee mug or water bottle!
Strike King Swinging Swim Jig
+4
+3
+2
+1
$4.99
$4.99
The Strike King Swinging Swim Jig has a free Swinging hook that keep fish from throwing the hook. The head includes life- like eyes and a streamlined balanced head for excellent swimming action. L...
Mister Twister Meeny Grub - White
$3.49
$3.49
This is the original Curly Tail lure. A generation of fishermen have been catching record fish on the versatile Mister Twister Curly Tail. It can be rigged with jig heads as heavy as 3/8 oz. To fis...
Owner Straight Shank Worm Hook
$4.60
$4.60
Straight Shank worm hooks, ideal for split-shotting plastic worms for wary bass. Features include a round bend, Cutting Point™, black chrome finish and baitholder slices on the inside of the straig...
Buckeye Lures Mini Mop Jig Buckeye Lures Mini Mop Jig
+5
+4
+3
+2
+1
$4.99
$4.99
Buckeye Lures is proud to introduce the new Buckeye Mini Mop Jig. Its tied the same way as the original Buckeye Mop Jig, providing its characteristic mop-like profile, except it actually uses a thi...
Damiki Fishing Tackle Rig Jigheads - Unpainted Damiki Fishing Tackle Rig Jigheads - White
+2
+1
$5.99
$5.99
The Damiki Fishing Tackle Rig Jigheads are expertly designed for vertical jigging during the cold water months. With a center weight balance and a 90-degree vertical line tie, these jig heads keep ...
G-Loomis Conquest Casting Rod G-Loomis Conquest Casting Rod
from $775.00
from $775.00
$775.00
Experience ultimate performance on your next fishing trip with the G-Loomis Conquest Casting Rod! With trusted Mag Bass actions and premier rod-building technology, this rod offers long-distance ca...
Redington Path Fly Fishing Combo Rod and Reel Redington Path Fly Fishing Combo Rod and Reel
$199.99
$199.99
$199.99
Discover the Redington Path Fly Fishing Combo Rod & Reel, a medium-fast action graphite fly rod that allows for smooth, effortless casts for anglers of all skill levels. This rod comes complete...
Gamakatsu EWG Double Hooks
$4.49
$4.49
The Gamakatsu EWG Double Hook is perfect for soft baits like all your frogs, rats, ducks or any soft bodied fishing lure where a double hook design is utilized. The EWG hook design is angled perfec...
Teckel Drunker Crankbaits Teckel Drunker Crankbaits
+4
+3
+2
+1
$14.99
$14.99
Experience the thrill of the Teckel Drunker Crankbait! Imported from Japan, this bait features a steep diving angle and erratic wobble action that will leave bass in a frenzy. Its tungsten rattles ...
Berkley Tournament Scale 50 Lb
$24.99
$24.99
With the Berkley 50 lb Digital Fish Scale anglers can get precise measurements quickly and can store weight in memory. The Auto-Save function automatically stores weight into memory. Water resista...
trike King Hack Attack Heavy Cover Flippin Hooks
$7.99
$7.99
The Strike King Hack Attack Heavy Cover Flipping Hook is a super sharp, heavy duty, black nickel Gamakatsu Siwash hook made exclusively for Strike King. Its line eye is sealed closed, so your line ...
Norman Little N Crankbaits - Southern Reel Outfitters Norman Little N Crankbaits - Southern Reel Outfitters
+3
+2
+1
$6.49
$6.49
The Smaller profile of the Little N can match the hatch in a variety of situations. With a hybrid square/coffin lip, it deflects off cover and triggers reaction strikes from nearby bass. Model N...
Leupold Packout Shooting Glasses - Matte Tortoise Frames with Bronze Lens Leupold Katmai Shooting Glasses - Black Frames with Emerald Mirror Polarized Lens
from $99.99
from $99.99
$0.00
The Leupold Shooting Glasses are the perfect combination of style and performance. Crafted to the same standards as their legendary sporting optics, their lightweight, rugged design and In-Fused Po...
ACC Crappie Stix Green Series Spinning Rods ACC Crappie Stix Green Series Jigging Rods - Super Grip
from $69.99
from $69.99
$69.99
These rods boast extreme sensitivity, robust backbone, and a split grip handle for maximum comfort during use. Lightweight at 3.3 oz. for the 6' and 3.5 oz. for the 6'6'', these spinning rods are i...
ACC Crappie Stix Green Series Jigging Rods ACC Crappie Stix Green Series Jigging Rods - 11' - Super Grip
from $73.99
from $73.99
This is the go to Crappie rod for the serious Crappie fisherman. Lightweight, strong backbone and insane sensitivity come together for the perfect combination of weight and strength. You can feel t...
Shimano Nasci Spinning Reels Shimano Nasci Spinning Reels
$99.99
$99.99
Answering the call for anglers who demand smoothness and durability in multiple fishing applications, the Shimano NASCI FC Spinning Reels stand up to big fish in both freshwater and saltwater envir...
Berkley Football Jigs with Powerbait Skirt - Hot Craw Berkley Football Jigs with Powerbait Skirt
+10
+9
+8
+7
+6
+5
$4.99
$4.99
Experience the power and precision of the Berkley Football Jig with its premium PowerBait infused silicone skirt and wide football head design. Designed by Bass Fishing Hall of Famer Gary Klein, th...
Grabber Foot Warmers Grabber Foot Warmers
$2.99
$2.99
Grabber® Foot Warmers are single-use air-activated heat packs that provide 5+ hours of continuous warmth for your feet. Simply open the package, slide into the bottom of your boots or close-toed sh...
Evergreen Grass Ripper Swim Jigs - Chartreuse Shad Evergreen Grass Ripper Swim Jigs - Fire Craw
+5
+4
+3
+2
+1
$7.99
$7.99
Make the most of your day on the water with the Evergreen Grass Ripper Swim Jigs. Streamlined heads effortlessly slide through vegetation, while a durable paint scheme and versatile weed guard let ...
Top Brass The Peg-It System
from $2.49
from $2.49
The Peg-It system, from Top Brass Tackle, is probably the best way we've found to peg your bullet weight when you don't want it to slide on the line. The Peg-It is a long, thin, tapeRed piece of ru...
Lew's Tournament Weigh-In Bag
$27.49
$27.49
The Lew’s Tournament Bag is the ultimate heavy-duty weigh bag with its double sealed, leak-free PVC construction. Strong padded grips and a heavy-duty zippeRed top secures fish during transport fro...
PowerPro Super Slick V2 Braided Line - Moss Green
$24.50
$24.50
The Power Pro Super8Slick V2 Braided Line is the toughest yet. With its "smooth as silk" surface, this line has minimised line friction, allowing for precise, powerful casting. 8-end Spectra constr...
Berkley Lighting Casting Rods Berkley Lighting Casting Rods
from $44.99
from $44.99
$0.00
Berkley’s® Lightning Casting Rod is now constructed with 24 Ton Multi Modulus graphite that makes it incRedibly lightweight. The blank is sensitive, yet durable so you feel even the lightest of ...
Pflueger Trion Spinning Combo Rods and Reels
$69.99
$69.99
$69.99
The Pflueger Trion Spinning Combo is a powerful and versatile option for any angler. With its advanced features, including a smooth and efficient Trion Spinning Reel, this combo is perfect for t...
Lew's Mach Crush SLP Casting Reels Left Hand Lew's Mach Crush SLP Casting Reels Right Hand
$169.95
$169.95
$0.00
Introducing the Lew's Mach Crush SLP Casting Reels; a heavy-duty reel with a sleek one-piece graphite frame and 95mm bowed anodized aluminum handle, expertly crafted to perform in the toughest cond...
VMC Spring Keeper
$3.49
$3.49
The perfect way to maximize the life of your favorite plastics, the VMC Spring Keeper holds soft baits firmly in place without the need for messy glues or specialty equipment. Excellent for attachi...
Costa C-Mask - Gray Costa C-Mask - Familia Blue
+4
+3
+2
+1
$14.99
$14.99
$14.99
Be expedition ready with the Costa Topo C-Mask! Offering up to 30 UPF sun protection and made with moisture-wicking polyester microfiber, it's perfect for any outdoor adventure. Measured at 10" by ...
Yamamoto Cowboy Creature Baits Yamamoto Cowboy Creature Baits
+6
+5
+4
+3
+2
+1
$7.49
$7.49
The Cowboy's wide profile legs create a ton of kicking and vibrating action. This bad boy is heavy enough to use alone or with a jig head. It is perfect for pitching and flipping.
Gator Grip Tournament Weigh-In Bags - Black Gator Grip Tournament Weigh-In Bags - White
+3
+2
+1
from $19.99
from $19.99
The Gator Grip Tournament Weigh-In Bags are crafted for maximum durability and reliability. Constructed from two layers of polyethylene, one reinforced layer of polyester mesh, and reinforced nylon...
Plano Spinnerbaits/Buzzbaits Organizer
$15.99
$15.99
Secures up to 26 spinner baits and 13 buzz baits Transparent for quick and easy identification of contents
Eagle Claw Heavy Duty Poly Stringer
$2.99
$2.99
Eagle Claw Poly Fish Stringer is extra strong polyethylene twisted stringer with corrosion resistant needle and ring.
Icemule Coolers The Icemule Classic Large - Blue Icemule Coolers The Icemule Classic Large - Orange
+6
+5
+4
+3
+2
+1
$89.95
$89.95
Make transporting your ice, food, and beverages easier than ever with the ICEMULE Classic™ Large Soft Cooler. With a 20-liter capacity, comfortably fit 18 cans plus ice - perfect for a family day o...
Umpqua Humpy
$2.49
$2.49
Humpy flies
Trapper Tackle Dropshot-Live Bait-Finesse Hooks
$3.79
$3.79
The ultra versatile, ICAST New Product Showcase Best of Show Award Winning Trapper Dropshot / Live Bait / Finesse Hook comes in a broad range of application specific sizes. The patented Trapper Box...

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