FREE SHIPPING over $75 (Excluding Oversized Items)

Closeout Sale
New Items
Shop Brands
Fishing
Hunting
Boating
Apparel
Other
Baits & Lures Collections

Baits & Lures

Artificial fishing baits and lures are designed to imitate the appearance and movement of real prey, making them an effective alternative to live bait. They come in a wide variety of styles, such as spinners, crankbaits, soft plastics, jigs, and spoons, each suited for different fishing conditions and species. Lures often feature bright colors, reflective surfaces, or realistic textures to grab the attention of fish. Anglers use them to target specific behaviors, whether it's triggering a predatory response or mimicking injured prey. Artificial baits are popular for their convenience, reusability, and versatility in attracting various types of fish.

Price
  • -
Show all Price
Brand Show all Brand
Product type Show all Product type
Z-Man Banded Replacement Skirts - BHite Delight Z-Man Banded Replacement Skirts
+14
+13
+12
+11
+10
+9
$3.99
$3.99
$3.99
With over 25 years of experience supplying silicone skirts to other lure companies, it's safe to say that Z-Man knows skirts! Now available in convenient 5-packs, the same quality Banded SkirtZ us...
Z-Man Big Blade Chatterbaits Z-Man Big Blade Chatterbaits
+9
+8
+7
+6
+5
+4
$11.99
$11.99
Designed by Major League Fishing pro and ChatterBait specialist Bryan Thrift, the Z-Man Big Blade Chatterbait provides maximum thump and vibration with an oversized hex-shaped ChatterBlade that is ...
Z-Man Big TRD Worms California Craw Z-Man Big TRD Worms Canada Craw
+12
+11
+10
+9
+8
+7
$4.49
$4.49
The Z-Man Big TRD Worms are designed for finesse fishing and paired with Power Finesse ShroomZ jigheads for versatile results. The buoyant ElaZtech® construction allows the bait to stand upright an...
Z-Man Finesse TRD Worms The Deal Z-Man Finesse TRD Worms Bubble Gum
+32
+31
+30
+29
+28
+27
from $4.49
from $4.49
The Finesse TRD (The Real Deal) is designed specifically for the Midwest finesse style of fishing, more commonly known as the Ned Rig, which has been gaining momentum nationwide as a subtle and eas...
Z-Man Finesse WormZ - Green Pumpkin
$3.99
$3.99
Cast the Z-Man Finesse WormZ and experience a realistic action and profile that's perfect for finesse presentations. 10X tougher ElaZtech construction withstands hits from bigger fish, and the salt...
Z-Man Freedom CFL Chatterbaits Z-Man Freedom CFL Chatterbaits
+5
+4
+3
+2
+1
$9.99
$9.99
Designed in collaboration with Freedom Tackle and Z-Man, the Z-Man Chatterbait Freedom CFL offers a unique sound and a free-swinging action that flat-out catches fish. Constructed with Z-Man’s stai...
Z-Man Freedom Chatterbaits - Chartreuse/White Z-Man Freedom Chatterbaits - Green Pumpkin
+6
+5
+4
+3
+2
+1
$8.49
$8.49
Introducing the Z-Man Chatterbait Freedom, the ultimate bladed jig for weedless rigging and customizable hook options. A collaboration between Z-Man and Freedom Tackle, this bait offers industry-le...
33% Off
Z-Man Giant TRD Worms California Craw Z-Man Giant TRD Worms Canada Craw
+6
+5
+4
+3
+2
+1
$3.99
$3.99
$5.99
Offering an oversized profile for catching oversized fish, the Z-Man Giant TRD Worm is perfect for targeting Larger fish and cashing even bigger checks. Made from Z-Man’s 10x tough ElaZtech materia...
Z-Man Graph Shadz - Ayu Z-Man Graph Shadz - Sexy Shad
+4
+3
+2
+1
$6.99
$6.99
Introducing the Z-Man Graph Shadz, the ultimate fishing companion. With a line-through rigging system and 3/0 black nickel sickle-shaped hook, this jig head provides precise depth control. Its dura...
Z-Man HellraiZer Topwater Bait - 5in - Chartreuse Shad Z-Man HellraiZer Topwater Bait - 5in - Chrome
+9
+8
+7
+6
+5
+4
from $12.99
from $12.99
Instead of raising ruckus with an ordinary topwater lure, you can raise hell on water fishing the demon-like Z-Man® HellraiZer Lure. This topwater terror walks, sputters and carves up the surface l...
Z-Man Hula Stickz California Craw Z-Man Hula Stickz Canada Craw
+10
+9
+8
+7
+6
+5
$4.49
$4.49
The right bait can be the difference between a big day and coming up empty, and when finesse tactics are in order, the Hula StickZ is the right bait! Try it paiRed with a Finesse ShroomZ™ jighead -...
Z-Man Evergreen Chatterbait Jack Hammer - Bhite Delight Z-Man Evergreen Chatterbait Jack Hammer - Bruised Green Pumpkin
+20
+19
+18
+17
+16
+15
from $15.99
from $15.99
Designed by Elite Series pro’s, Brett Hite and Morizo Shimizu, the Z Man Chatterbait Jack Hammer is one of the most refined and highly anticipated vibrating jigs to ever hit the U.S. market. Featur...
Z-Man Jack Hammer Stealth Blade Chatterbaits - BHite Delight Z-Man Jack Hammer Stealth Blade Chatterbaits - Black n Blue
+6
+5
+4
+3
+2
+1
$15.99
$15.99
Description: The Z-Man Jack Hammer Stealth Blade Chatterbait is designed to deliver big results! Experience the blazing speed and natural vibration of the patented ChatterBait® design and hex-sha...
Z-Man Mini Max Chatterbaits Z-Man Mini Max Chatterbaits
+8
+7
+6
+5
+4
+3
$8.99
$8.99
A tournament quality bladed jig in a bite-sized package, the ChatterBait Minimax emits a potent yet subtle bladed jig vibration. Z-Man's patented ChatterBait direct head-to-blade connection and do...
Z-Man Original Chatterbaits - Fire Craw Z-Man Original Chatterbaits - Bad Shad Gold
+31
+30
+29
+28
+27
+26
$5.49
$5.49
Experience the ultimate in fishing versatility with the Z-Man Original Chatterbaits. This patented bladed swim jig combines the flash of a spinner bait, vibration of a crankbait, and profile of a ...
Z Man Project Z Chatterbait BREAKING BREAM Z Man Project Z Chatterbait DARK GREEN
+4
+3
+2
+1
$8.49
$8.49
From end-to-end, the Z Man Project Z Chatterbait is loaded with premium components to give anglers a tournament-grade offering that’s ready for the highest levels of competition right out of the pa...
Z-Man Project Z Chatterbait Weedless Z-Man Project Z Chatterbait Weedless
+6
+5
+4
+3
+2
+1
$8.99
$8.99
Sporting the same proven, tournament-winning design and upgraded features as the standard Project Z ChatterBait, the addition of a heavy fiber weedguard prevents snagging and fouling around wood, b...
Z-Man Razor Shadz Z-Man Razor Shadz
+12
+11
+10
+9
+8
+7
$4.99
$4.99
Featuring a segmented, fish-shaped body and forked tail that create an extremely lifelike baitfish profile, the RaZor ShadZ pulls double duty as a first-of-its-kind floating/diving soft plastic je...
Z-Man Scented Jerk Shadz - Shiner Z-Man Scented Jerk Shadz Swimbaits
+2
+1
from $4.99
from $4.99
Not just any ol’ soft plastic shad, the Z Man Scented Jerk ShadZ are brimming with features that separate them from the rest of the pack. Infused with Z Man’s exclusive Pro-Cure Super Gel, which is...
Z-Man Shad Fryz Micro Finesse Swimbait - Blue Glimmer Sparkle
$4.99
$4.99
Fish your way to success with the incredible Z-Man Shad Fryz Micro Finesse! It's perfectly designed to accurately mimic the shape of shad and panfish fry, with a bite-sized swimbait profile that's ...
Z-Man Shroomz Micro Finesse Jig - Pond Scum Z-Man Shroomz Micro Finesse Jig - PBJ
+6
+5
+4
+3
+2
+1
$4.99
$4.99
Experience the deadly effectiveness of the Z-Man Shroomz Micro Finesse Jig. Perfect for tough conditions, this skirted jig features custom-designed silicone skirts that offer a lifelike appearance ...
Z-Man TRD Crawz Z-Man TRD Crawz
+9
+8
+7
+6
+5
+4
from $4.49
from $4.49
An ultra-realistic crayfish imitation, the TRD CrawZ was designed for Ned-rigging but is also ideal for use as a finesse jig trailer and even as a saltwater fiddler crab imitation thanks to its buo...
Z-Man TRD Tubez Z-Man TRD Tubez
+9
+8
+7
+6
+5
+4
$4.49
$4.49
EngineeRed with a solid nose for easy rigging on Finesse ShroomZ™ jigheads, the 2.75" TRD TubeZ exemplifies, quite simply, the perfect Ned Rig-sized tube bait profile that's ideal for both Midwest ...
Z-Man Tungsten Elite EVO Chatterbaits Z-Man Tungsten Elite EVO Chatterbaits - Glitter Bomb
+6
+5
+4
+3
+2
+1
$15.99
$15.99
The Z-Man Tungsten Chatterbait Elite EVO boasts an award-winning design and low-profile, high-density tungsten construction for a fast sink and unique sound. Featuring a direct head-to-blade connec...
33% Off
Z-Man Turbo Fattyz Worm 5pk Z-Man Turbo Fattyz Worm 5pk
+6
+5
+4
+3
+2
+1
$3.99
$3.99
$5.99
A beefed-up, bulked-up swimming worm, the Turbo FattyZ puts good vibes in the water with its distinctive curved paddletail. It's an advanced tail design--built with intel from Z-Man pro Miles "So...
Zoom 5in Lizards - California 420 Zoom 5in Lizards - Green Pumpkin
+9
+8
+7
+6
+5
+4
$3.79
$3.79
Experience the thrill of success on every cast with Zoom Lizards! The best-selling 5" size are designed to catch any fish, in any situation. With salt-impregnated tails and free-moving legs, these ...
Zoom 6'' Lizards - Black Zoom 6'' Lizards - Black with Blue Tail
+57
+56
+55
+54
+53
+52
from $3.79
from $3.79
Experience the thrill of success on every cast with Zoom Lizards! The best-selling 6" size are designed to catch any fish, in any situation. With salt-impregnated tails and free-moving legs, these ...
Zoom Baby Brush Hogs - Alabama Craw Zoom Baby Brush Hogs - Big Texan
+38
+37
+36
+35
+34
+33
$5.39
$5.39
The Zoom Baby Brush Hog is the most versatile creature bait on the market, this four inch package of dynamite has tails, wings and arms that slither with the slightest provocation, but a Small body...
Zoom Big Salty Chunk Jig Trailer - Black Blue Flake Zoom Big Salty Chunk Jig Trailer - Sapphire Blue
+5
+4
+3
+2
+1
$3.39
$3.39
Elevate your bass fishing game with Zoom Big Salty Chunk Jig Trailers. The largest chunk in the Zoom lineup adds bulk and slows down your rate of fall, making it irresistible to big bass. Salt-impr...
Zoom Brush Hog Creature Baits - Watermelon Seed Zoom Brush Hog Creature Baits
+25
+24
+23
+22
+21
+20
$6.29
$6.29
The creature bait that started it all, the Zoom Brush Hog has tempted big bass from coast to coast for decades and it continues to be the standard-bearer for this category. It'll hold a big hook ...
Zoom Centipede Plum Zoom Centipede Tomatoe
+12
+11
+10
+9
+8
+7
$6.29
$6.29
The Zoom Centipede is the ultimate Carolina-rigging dynamite, the finesse option that everyone else has unsuccessfully tried to copy. It looks like it shouldn't have much action, but it darts and ...
Zoom Fat Albert Grubs Chartreuse Glitter Zoom Fat Albert Grubs Chartreuse Pearl
+12
+11
+10
+9
+8
+7
$3.39
$3.39
The Zoom Fat Albert Grub offers a chunky profile and high action tail, which make it a great choice as a beefed-up trailer for your jigs, buzz baits or spinner baits. The curly tail generates a ba...
Zoom Fat Albert Twin Tail Grubs - Birthday Cake Zoom Fat Albert Twin Tail Grubs - Black
+8
+7
+6
+5
+4
+3
$4.89
$4.89
The Zoom Fat Albert Twin Tail Grubs feature a fat, rippled body and a twin tail-spinning action designed to move a lot of water. The two curly tails create a bass-calling, fluttering action as soon...
Zoom Finesse Worm Black Zoom Finesse Worm Bubble Gum
+41
+40
+39
+38
+37
+36
$5.49
$5.49
Often copied, but never matched, the original Finesse Worm is a Smaller version of the popular Zoom Trick Worm and can be rigged in a variety of ways, including wacky style on a Small hook, on a da...
Zoom Fish Doctor Worm Green Pumpkin Zoom Fish Doctor Worm Junebug
+5
+4
+3
+2
+1
$4.79
$4.79
When even the original Zoom Centipede is too powerful for wary bass, turn to the even slimmer Fish Doctor, a Carolina rig lure based on the old "Do Nothing" style worms. It'll also fill livewells ...
Zoom Fluke Stick Worms Green Pumpkin Magic Zoom Fluke Stick Worms Green Pumpkin Purple Green
+7
+6
+5
+4
+3
+2
$5.39
$5.39
Whether you fish it weightless, on a dropshot, or Texas-rigged, the Zoom Fluke Stick has a seductive gliding motion on the drop that is perfect for pitching around docks and overhanging trees. On ...
Zoom Fork Tail Worms - Green Pumpkin Zoom Fork Tail Worms
+4
+3
+2
+1
$6.29
$6.29
The Zoom Fork Tail Worm is the ultimate combination bait, featuring attributes from both a craw and a worm. With an enticing forked tail and ribbed body, this bait gives off a soft vibration and su...
Zoom Frog Zoom Frog
+6
+5
+4
+3
+2
+1
$11.39
$11.39
Zoom has the ultimate Soft Plastic Frog that provides more bulk and a more violent noise than any other bait of this kind.  It makes a unique sound as well as produces an impressive bubble trail.  ...
Zoom Horny Toad - Birthday Cake Zoom Horny Toad - Black
+24
+23
+22
+21
+20
+19
$5.49
$5.49
Get ready for some of the best strikes of your life with the Zoom Horny Toad! Its ultra vibe feet cause bass to chase from long distances, making it the ultimate heavy cover buzz toad. Paired with...
Zoom Lil Critter Craw Zoom Lil Critter Craw
+11
+10
+9
+8
+7
+6
$4.59
$4.59
The Lil Critter Craw is one of our pros' best kept secrets, an ultra-realistic crawfish imitator that can be fished Texas rigged, on the back of a jig, or any one of a number of other ways. It may ...

Check Out Trader Bills Here!