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Everything Else 10%

1553 products

Celebrate the President's Day Blowout Sale at Southern Reel Outfitters with 10% off EVERYTHING ELSE in the store! This includes, but is not limited to, regularly priced baits and lures, fishing gear (excluding apparel), hunting gear (excluding apparel), and boating items (excluding trolling motors and fish finders/graphs).

This offer applies only to items within this collection, and discounts will be automatically calculated at checkout. Don’t wait—shop now and save!

*Some Exclusions Apply

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Regular price $3.99
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Conical ribs firmly anchor weight in place without damaging plastic. Insert weight into head or tail of plastic for desiRed action. Perfect for Neko-Wacky Rigging.
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Acme Little Cleo Spoons are very versatile, taking various species of gamefish around the world. Acme Little Cleo Spoons are available in a wide variety of sizes and colors suitable for use on a v...
Regular price $4.19
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Land more catches with the Jewel Swim-It Jigs! With its unique flat head design and Metallulite construction, you get an enlarged bait profile that allows it to swim instead of sink! Plus, the spec...
Regular price from $14.99
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YETI Ice, unlike regular ice, is designed to keep your food and beverages colder longer and to cool them faster. With it's super tough, impact resistant outer shell, you can be sure it will never l...
Regular price from $189.99
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Utilizing innovative construction technologies and high-performance hardware, the Lew's Team Signature Series Casting Rods bring tournament-grade operation to your favorite fisheries. They start wi...
Regular price $219.95
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Feel the power of Lew's Mach Crush Baitcast Combo Rods & Reels! Built for strength, accuracy, and longevity, this combo delivers with IM8 graphite blanks, 10 stainless steel double shielded bal...
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Umpqua Zonker Flies bring a lifelike action like no other! Developed by Dan in the 70s, their keeled, shaped lead underbody and mylar body with rabbit strip guarantee a realistic presentation that ...
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Designed specifically to accommodate Large tube baits and allow you to fish them at their full potential, the Mustad Ultra Point Big Mouth Tube Bait Hook features a wider gap for ideal rigging. Th...
Regular price $199.99
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Lew's Mach Crush Spinning Combo Rod & Reel allows you to cast farther than ever and feel more connected to your line. It's the perfect companion for passionate anglers seeking superior perfor...
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Experience the power and proven success of the Norman DD22 Crankbaits. With a precisely angled bill and a naturalized attitude, these crankbaits can easily navigate through obstructions and reach d...
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Are you tired of your plastic fishing baits slipping down the hook and bunching up after every cast? The Gamakatsu Superline Spring Lock hook is what you need then. It's unique screw spring allows ...
Regular price $2.99
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The Blade and Buzz Replacement skirts consist of 55 strands of silicone held together with a durable band. Upgrade your Booyah Blade and Buzz bait (or other bait) with a new skirt to keep it in pe...
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Elevate your fishing game with Dirty Jigs' Tactical Bassin Finesse Swim Bait Heads, designed by Matt Allen & Tim Little. These swim baits feature a 30-degree line-tie for lifelike movement and ...
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G-Juice - formerly known as U2 Pro Formula - was developed from over 15 years of research spent in the bait fish, fish transporting, and sport fishing industries. G-Juice is not only a convenient l...
Regular price from $54.95
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Smooth performance at a great value! The President® delivers features and performance that will impress over and over again. 10 Bearing System Graphite Body and Rotor Braid Ready Spool Sealed Drag...
Regular price $2.29
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You won't find a better jig for flipping in clear water. The Strike King Bitsy Flip Jig is built to glide through heavy cover, with an extra-strong weed guard and a snagless-weedless head design. I...
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It’s all well and good to have a quality fly line, but without a good leader, you’re out of luck. Our nylon Freshwater leaders come in four different lengths and feature a longer, Larger butt secti...
Regular price $4.49
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Bring your soft plastics to life with Humdinger Keith Poche Power Spinners! Engineered by Bassmaster Elite Series angler Keith Poche, these spinners add a flash of visibility and sound that's ideal...
Regular price $4.29
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Experience the ultimate swimbait versatility with Big Bite Baits Cane Thumper! Featuring large ribs and hook pockets for maximum attraction, its side-to-side action and multiple fishing options wil...
Regular price $5.99
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Delivering a triple-threat of flash, the Booyah Mini Shad Spinner bait may be diminutive in stature, but that doesn’t mean it’s not a big time, big fish bait. Fitted with three super-bright, jewele...
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Joining the ranks of Berkley’s legendary Powerbait lineup, the Berkley Powerbait The General Worm provides a classic soft stick style worm that every angler should have in their arsenal. Molded wit...
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The Strike King Tour Grade Tungsten Drop Shot Weights are designed to enhance sensitivity thanks to their increased density (hardness), and diminished drag due to their Smaller size. Available in a...
Regular price $7.19
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After serious consideration and months of testing, we are proud to annouce the the release of the New 3.8" Keitech SALTWATER Fat Swing Impact. These New models have “Max Hardness” for the Salt wate...
Regular price $4.99
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From the makers of the Trout Magnet comes a crankbait designed specifically for trout, the Trout Magnet Crank. This crankbait combines a long slender design, specific colors, rattles, and allows fo...
Regular price from $100.00
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Experience a new level of performance with St. Croix Triumph® Casting Rods! Crafted with premium SCII graphite, durable aluminum-oxide guides, and Fuji® reel seats, Triumph rods are designed to enh...
Regular price $3.39
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Introducing the Zoom Small Salty Chunk, the ultimate jig trailer for any angler. Its "standard" chunk design adds the perfect amount of bulk and is salt-impregnated for maximum effectiveness. Versa...
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The Yamamoto D-Shad is a fluke style soft plastic jerk bait that works great by itself, with a Carolina rig or behind a chatter bait. The D-Shad's streamlined body gives it a side-to-side twitching...
Regular price from $69.00
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Unlike most crappie rods which are glass our rod is constructed with multi high modulus, low resin prepregs for heightened sensitivity and extreme durability. Sensi-Touch blanks - made from the h...
Regular price $5.99
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The creation of famed lure designer Yuki Ito, the Megabass Okashira Jig Head provides a lifelike baitfish imitation that is detailed, diminutive, and deadly. Modeled after a hand carving, the Megab...
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Securely and confidently hold your swimbait with the Mustad Power Lock Plus Spring Keeper Weighted Hook. Featuring an 80% stronger grip than traditional models, this adjustable hook lets you easily...
Regular price $6.59
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Experience explosive action from the Bill Lewis Rat-L-Trap Mini-Trap Crankbaits. Realistic details and sounds make these lipless wonders irresistible to bass, saltwater species, and more. Pro angle...
Regular price $169.99
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Lew's Mach I Speed Spool SLP Combo Rod and Reel is the perfect combination of balance and affordability. Our sleek design features a one-piece IM8 graphite blank with a Winn Dri-Tac Handle, Lew's...
Regular price $4.29
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Strike King’s all new Super Toad offers the perfect profile and unique sound that bass can’t resist. Designed to be fished around shallow cover such as grass, brush and lily pads, the Super Toad wi...
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No one likes getting hung up while drop or split shotting. Leave it to Gamakatsu to come up with the perfect solution.. The Weedless Split shot Drop shot hook.  With it's hand tied weed guard, this...
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Unlock the full potential of your fishing experience with Blakemore Real Magic Lubricant. This environmentally safe and odorless formula softens, lubricates, and extends the life of your fishing li...
Regular price from $200.00
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Experience the ultimate in bass angling, with St. Croix Victory Casting Rods! Featuring advanced technologies like IPC mandrel and TET blank design, these ultra-lightweight, high-modulus rods offer...
Regular price $1.29
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The split ring is the easiest and most secure way to create a connection between your bait and your hooks. A very important and sometimes overlooked element to lure performance, the split ring has ...
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The Fish Head Underspins made a big name for themselves in early '05 when a famous Western Pro used the jig head to take a strong second place finish by swimming the Hornet/Fluke Jr. combo. The Fi...
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The Eagle Claw Trokar Mag Worm hook is designed for freshwater fishing, with trokar B.A.R.B. and extra wide gap.
Regular price $43.99
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It’s not easy to decide what feature you will like the best with this new scale. The reverse image LCD illuminated screen makes reading the light text on dark background easy, even on bright, sunny...