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Baits & Lures

Baits & Lures

Artificial fishing baits and lures are designed to imitate the appearance and movement of real prey, making them an effective alternative to live bait. They come in a wide variety of styles, such as spinners, crankbaits, soft plastics, jigs, and spoons, each suited for different fishing conditions and species. Lures often feature bright colors, reflective surfaces, or realistic textures to grab the attention of fish. Anglers use them to target specific behaviors, whether it's triggering a predatory response or mimicking injured prey. Artificial baits are popular for their convenience, reusability, and versatility in attracting various types of fish.

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Zoom Mini Lizard Zoom Mini Lizard
+10
+9
+8
+7
+6
+5
$5.89
$5.89
The Mini Lizard is a finesse option that packs a big punch, putting the worst enemy of a territorial fish in a compact package. Fish it on a downsized Texas rig, a shakey head, or even a Carolina r...
Zoom Ol' Monster Worms - Black Emerald Zoom Ol' Monster Worms - Black Grape
+49
+48
+47
+46
+45
+44
$5.69
$5.69
Unleash the might of Zoom's Ol' Monster Worms, a favorite among tournament anglers for its magnum size and tempting features. With a slender body and salt-impregnated allure, these worms are a must...
Zoom Salty Pro Chunk Zoom Salty Pro Chunk
+6
+5
+4
+3
+2
+1
$3.29
$3.29
 The Salty Pro Chunk is a slimmed-down version of Zoom’s original Salty Chunk, a streamlined profile that will work its way down into the thickest cover and come back with nothing on it except a bi...
Zoom Salty Super Fluke - Albino Zoom Salty Super Fluke - Arkansas Shiner
+39
+38
+37
+36
+35
+34
$5.29
$5.29
Catch trophy bass with the Zoom Salty Super Fluke! This 5.25" baitfish imitator features a deep belly with a hook slot and a forked tail that allows it to swoop and glide. Its salt-impregnated text...
Zoom Shimmer Shad Zoom Shimmer Shad
+10
+9
+8
+7
+6
+5
$4.49
$4.49
Measuring a precise 4.25 inches, the Shimmer Shad is designed to enhance the action of any chatterbait without overpowering it. Its segmented body and fluid tail perfectly complement the natural os...
Zoom Small Salty Chunk Zoom Small Salty Chunk
+6
+5
+4
+3
+2
+1
$3.39
$3.39
The Small Salty Chunk is the trailer that made a generation of anglers give up pork chunks on the back of their jigs. It’s the perfect size to tempt any fish from plain keepers to the lunker of a ...
Zoom Split Tail Trailers Zoom Split Tail Trailers
+6
+5
+4
+3
+2
+1
$4.79
$4.79
Added to a spinner baits or a vibrating jig, the Zoom Split Tail Trailer adds a bit of extra action with a dash of matching or contrasting color. It provides bulk, too, for days when bass are shor...
Zoom Super Chunk Jr Zoom Super Chunk Jr
+21
+20
+19
+18
+17
+16
$3.39
$3.39
The Zoom Super Chunk Jr. combines the bulk of a traditional chunk-style jig trailer with the flapping claws of a crawfish imitator, now in a downsized package. Threaded on the back of a flipping or...
Zoom Super Chunk Trailer Zoom Super Chunk Trailer
+22
+21
+20
+19
+18
+17
$3.39
$3.39
The Zoom Super Chunk combines the bulk of a traditional chunk-style jig trailer with the flapping claws of a crawfish imitator. Threaded on the back of a flipping or casting jig, it will raise up ...
Zoom Super Fluke Jr. Zoom Super Fluke Jr.
+14
+13
+12
+11
+10
+9
$4.99
$4.99
The deep belly of the Zoom Super Fluke Jr. causes it to dart, glide and knuckleball through the water, while its universal baitfish size allows it to tempt both limit-sized bass and the biggest f...
Zoom Swimmin' Chunk Trailer Zoom Swimmin' Chunk Trailer
+10
+9
+8
+7
+6
+5
$3.39
$3.39
Zoom’s Swimmin’ Chunk takes the traditional body of a chunk-style jig trailer and adds two hyper curly tails to the back, giving additional bulk and extreme movement to your flipping jig, swim jig,...
Zoom Swimmin' Super Fluke Zoom Swimmin' Super Fluke
+14
+13
+12
+11
+10
+9
$5.69
$5.69
All of the great characteristics of the original Zoom Super Fluke, now with a hard-pounding paddle tail. You can fish it like its pRedecessor, with a swoop and glide motion, or wind it steadily a...
Zoom Swimmin' Super Fluke Jr. Swimbaits - Arkansas Shiner Zoom Swimmin' Super Fluke Jr. Swimbaits - Baitfish
+9
+8
+7
+6
+5
+4
$4.99
$4.99
Introducing the Zoom Swimmin' Super Fluke Jr.! It combines the baitfish imitation of the original Super Fluke with a hard-pounding paddle tail, making it irresistible to fish. Use it to swoop and g...
Zoom Tiny Brush Hog Zoom Tiny Brush Hog
+5
+4
+3
+2
+1
$4.49
$4.49
The sleeper of the Zoom Brush Hog family can be rigged on a downsized Texas rig, a little jighead or even on a dropshot to fill out your limit. It packs all of the action of its bigger brethren int...
Zoom Tiny Fluke Swimbaits - Albino Zoom Tiny Fluke Swimbaits - Arkansas Shiner
+8
+7
+6
+5
+4
+3
$5.99
$5.99
Bring finesse to the water with the Zoom Tiny Fluke Swimbaits! This 3" baitfish imitator is perfect for replicating young-of-year baitfish, and its deep belly and forked tail make it a favorite o...
Zoom Trick Worms Bubble Gum Zoom Trick Worms
+61
+60
+59
+58
+57
+56
$6.29
$6.29
The Zoom Trick Worm was the original floating worm, deadly for twitching and dead sticking weightless for a stealth approach to shallow water bass, but in recent years it has become the gold standa...
Zoom Ultra Vibe Chunk Zoom Ultra Vibe Chunk
+7
+6
+5
+4
+3
+2
$3.39
$3.39
 The addition of Zoom’s patented Ultra Vibe tails to the back of a traditional chunk-style trailer makes the perfect addition to any flipping jig, swim jig or vibrating jig. Despite the appearance ...
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Zoom Ultra Vibe Grub
$2.77
$2.77
The Zoom Ultra-Vibe Grub is a 3.25" grub that sports a u-shaped tail with a great swimming action that will attract even the most finicky fish. 10 Pack
Zoom Ultra Vibe Speed Craw Zoom Ultra Vibe Speed Craw
+43
+42
+41
+40
+39
+38
$5.49
$5.49
With its compact shape and fast-paddling tails, the Zoom Ultra-Vibe Speed Craw is a jack of all trades and a master of many. It's great by itself, dragged slowly across the bottom or pitched into ...
Zoom Ultra Vibe Speed Worm Tilapia Magic Zoom Ultra Vibe Speed Worm Scuppernong Candy
+23
+22
+21
+20
+19
+18
$5.59
$5.59
The Zoom Ultra Vibe Speed Worm was designed to trigger the pRedatory instinct in bass, combining the realistic look and action of a worm with the unique sound profile of the Ultra Vibe Tail for ma...
Zoom UV Super Speed Craw Zoom UV Super Speed Craw
+17
+16
+15
+14
+13
+12
$5.49
$5.49
Zoom took the Ultra-Vibe speed craw and added wider, bulkier claws to the end for times when even more action is needed. This lure pushes a ton of water and at rest the claws stand up in a defens...
Zoom Winged Fluke Swimbaits - Champagne Pepper Pearl Zoom Winged Fluke Swimbaits - Silver Shad
+4
+3
+2
+1
$7.99
$7.99
Introducing the Zoom Winged Fluke - a hot new soft plastic jerkbait that combines aerial flair and a unique dying baitfish action to entice bass like no other. Rig it with a keel-weighted hook and ...
Zoom Z Craw - Amezari Zoom Z Craw - Avocado
+39
+38
+37
+36
+35
+34
$5.59
$5.59
The Zoom Z-Craw is the perfect partner for bass fishing! Its unique design features forward-facing ribs and fluttering claws, making it an enticing target for bass in even the heaviest cover. Plus,...
Zoom Z Craw Worm Zoom Z Craw Worm
+8
+7
+6
+5
+4
+3
$6.29
$6.29
The new Z-Craw Worm combines the body of Zoom’s Mag Finesse worm with the tail of the ultra-popular Z-Craw. This provides exactly the right combination of bulk and finesse to create a profile that ...
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Zoom Z Hog Jr Emerald Blue Zoom Z Hog Jr.
$4.99
$4.99
The Zoom Z Hog Jr. may look Small, but it’s deadly when big bass in heavy cover are in a funk. Whether the cause is excessive fishing pressure or an unrelenting cold front, pitch this little creat...
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Zoom Z3 Swamp Crawler Worms - Bold Bluegill Zoom Z3 Swamp Crawler Worms - Desert Craw
+10
+9
+8
+7
+6
+5
$5.49
$5.49
Experience the power of the Zoom Z3 Swamp Crawler Worms! With their triple laminate color patterns and salt-impregnated formula, these 5 5/8" straight tail worms are perfect for high-pressured fish...
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Zorro Bait Casting Weedless Booza Bug Jigs - Black and Blue Zorro Bait Casting Weedless Booza Bug Jigs - Barren River Craw
+7
+6
+5
+4
+3
+2
$2.69
$2.69
Be prepared for any fishing adventure with the Zorro Bait Casting Weedless Booza Bug Jig. Its unique head and hook design is brush guard-protected and equipped with spurs for plastic trailers, prov...

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